We need to be able to define multiple personas for individual products or product lines - currently only one template can be used for these entities. In addition to the user personas already in the system, we also need to have Buyer and Enterprise personas.
Similar functionality exists for Models (multiple models can be defined and used as required at a product or product line level) and this request is to free up similar functionality in the persona space.
This would be very helpful to distinguish between User and Buyer Personas.
We could use this as well as we have different types of customers and market segments. We want to capture different fields based on the type of market/user.