Allow for full row colouring in pivot tables/reports Merged

It would be great if for example in a pivot that pulls feature information, grouping them by epic and initiative, if we chose to colour by epic name, that the rest of the row to the right of the coloured field was also coloured.

The idea of using colouring is to make it easy to consume the information, thus only colouring 1 field (1 column in a pivot) sometimes doesn't add much value.