When I am asked to profile a competitor, I want to show their key features (screen caps, etc.) and then link those to features we have or are contemplating.
The status of this idea was out of date. Since this was requested, we have introduced custom tables. Using custom tables you could create a competitor features table and capture these as individual records. These records could then be linked to competitors, features, and any other record in Aha!
I agree. I've been building out competitor profiles and I want to create a link in my product features back to the competitor so others on my team can read information about how the competitor is addressing the same name.