Because a product can only be assigned to one Product Line, we have a flat product line that consists of ~20 products. When choosing a product from the top left filter, the products should be sorted in alphabetical order to allow me to quickly find the product I want.
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You can create the order in which products are displayed. Please go to your settings and click "Configure product lines" menu. Then drag them in the order you wish. When you hover over any product or product line, the control to move it will appear.